1. “no reply”: it’s just not cricket

    Monday 29th of August, 2011 at 11:30am Permalink.

    You know what I’m talking about. Businesses all over the world send out emails, whether they’re some sort of notification, invoice or marketing communication and they disallow direct replies, either by explicitly asking you not to or using a dead-end email address such as “no-reply@idontvaluemycustomers.com”.

    This totally disrespects your customer, and devalues their time. I, as a customer am supposed to go to your website, find out how to contact you and then effectively communicate the context of my suggestion or problem when just hitting the reply button in my email client would have provided all this for me.

    Here’s my suggestion:

    we value your opinion.

    From now on I will be adding a “please reply” option to emails sent from my projects to ensure my customers know that I’m here to help them. See this gist for source.

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